Ebay is a channel that most are familiar with. This eCommerce giant is responsible for a lot of business for a lot of different businesses. As we have done in the past, we’re going to give you a rundown of how to set up an eBay account.

This blog will cover:

  • Setting up a new account
  • Choosing between a business and personal account
  • Amending your account type
  • Selling your first few items

Setting up a new account (as a business)

    1. The easiest way to sign up for a new account is go the registration page over on eBay UK’s website. Alternatively, you can go straight onto the main website, hover over My eBay in the top right hand corner, and click on any of the drop down options – this will take you to a sign in page, with the ability to sign up for a new account.

    2. When you’re on the create account page, you’ll need to click the hyperlink to create a business account, which will take you to an alternate sign up page compared to if you were signing up as an individual.

    3. Put in a few details like your business name and email, and you’re off. You’ll need to confirm your email once you’re registered.

Business or personal account?

If you’re reading this, you most likely need a business account. But if you’re not sure:

Get a personal account if you’re planning to sell casually, i.e a few unwanted items here and there, or selling that gift from your grandma that you didn’t want.

Get a business account if you’re planning on selling larger quantities, or if you have items that you’ve made or bought to resell. So, if you’re a small startup selling your own jewellery, scarves or other homemade items, choose the business account, even if you’re not selling loads of items at first. This gives you room to grow, and as you expand, you’ll be using the correct account, preventing faff and issues later on.

Amending your account type

If you started off selling odd bits and bobs, and it grew into what you would consider a business, you can easily switch your account type to save time creating a new account, and preserve your existing reviews and feedback from customers.

When you’re ready to change your account type, you’ll need to:

    1. Log onto eBay, go to My eBay and select account, then personal information

    2. Click edit next to account type, which will redirect you to a change account type page

    3. Once there, you can change your account to a business account and click confirm

    4. You can then add the information you’d traditionally be asked if you’d signed up to a business account from scratch, like name, VAT number and returns policy. Click save and you’re all done.

Selling your first few items

When you’re up and running with your account, selling your first few items is easy! You’ll want to get a few things sorted before you make a listing:

  • Write a really good product listing to attract your customer base – be as descriptive as possible.
  • Take some high-quality photos, with natural light if possible, to make the products you’re selling look more professional than the one-off listings from personal accounts. You want to stand out.
  • Read up about SEO on eBay and optimise your listings and products to rank as highly as possible within the platform. The higher you rank, the more products you’re likely to sell, meaning more profit and quicker growth.
  • Use your USP to stand out! Everybody has a unique selling point, whether that be your dog that sits by your side while you knit hats and scarves (that you then sell), or the fact that your products are cruelty free and vegan. Whatever your USP is, find it and let that drive your sales. Make it known that you stand out from your competitors for a reason, and watch the sales flood in.

Selling on eBay and need a way to control your sales? Khaos Control Cloud can help manage your sales, stock, orders, CRM, accounting and promotions in one place. Even better, control all of that whilst also operating on as many platforms as you’d like! Read about our integration with eBay for more information.